You may be surprised by this, but one of the best ways to advertise your business is to use comics in your marketing pieces. During the 40s and 50s, many huge brand name companies used comics very successfully in the marketing over and over again.
But unfortunately, as time has passed, a lot of advertisers and marketers have moved away from this strategy, forgetting that comics still remain one of the best ways to advertise! And it’s the truth – these marketers haven’t ignored using comics because it doesn’t work, but simply because they’re not aware (or have forgotten about) the power of using them.
Using comics will always remain one of the best ways to advertise and is still a great way to grab attention and increase response!
And it’s been proven, as John Caples, a world famous copywriter from the 40s and 50s said:
“For more than 50 years, readership studies have shown that
comic strips are among the best read features in publications.
Making an ad look like a comic strip can greatly increase readership.”
Using comics is one of the best ways to advertise they add personality and fun to your marketing. They also help you cut through the masses of marketing clutter and get noticed by other competitors and other businesses, simply because they attract attention and a bonus being that not many other businesses are using this valuable strategy!
As noted above, comics are one of the best ways to advertise because they tap into the emotional connection you have with all of your readers and any smart marketer will tell you this gives you a huge advantage over your competition!
Though it may be one of the best ways to advertise, like any marketing techniques, comes some drawbacks. One of the largest drawbacks of using comics is that they can be costly to hire a graphic designer or artist to create for you.
Luckily, CopyComics from the CopyDoodles Access Club makes using comics simple, easy, fun and completely cost-effective! In our CopyDoodles Access Club site we have over 500 copyright-free, royalty-free comics to choose from and download directly from our online site (you can even change the taglines)! These comics are perfect for envelopes, newsletters, websites, emails, and more!
Check out the fun comic we added to the site just today!
Just to recap briefly, using comics is one of the best ways to advertise because they are fun and easy to use in your marketing and can add a special touch so you connect with your readers on a more personal level. Don’t you remember waking up on a Sunday morning when you were younger and grabbing the comics section of the newspaper so you could check out the newest Calvin and Hobbes or Garfield while eating your cereal?
If you want to take the next step and start using one of the best ways to advertise in your marketing, find out more about using the most effective and low cost way to get comics by visiting our website at www.copydoodles.com.
I’d love to hear your comments about using comics as one of the best ways to advertise in any of the marketing pieces you may be creating, so please leave them below!